Bob Rich is a native of Miami, where he spent his entire life and built a successful career in the maritime industry. His journey into the maritime business began with his father, who was initially an engineer for Pan Am but later ventured into entrepreneurship, starting a small business that eventually evolved into selling marine electronics. The industry was relatively small at the time, with no pressing need for radios and depth finders, but it has since grown and transformed with the advent of technologies like the Global Positioning System (GPS).

Luis Esteban Garcia was born on June 18, 1970, at Mt. Sinai Hospital in Miami Beach, Florida. He spent his early childhood near the Miami River before moving to the Roads neighborhood at age seven. Garcia attended Louisiana State University from 1988 to 1991. His family has a long history in the fishing industry, originating in Cuba. After the Cuban Revolution, his father and uncles were forced to work for the regime, leading to their exile to Miami.